Why Denmark and Iceland Are Growth Hotspots for the Baby Segment
While much of the Nordic region is experiencing slow population growth, two countries stand out when it comes to the future of the baby market: Denmark and Iceland. Forecasts show…
September 11, 2025

Parents across the Nordics are constantly looking for ways to save time while still giving their children the healthiest start in life. That’s why we’re excited to share that Baby Brezza is launching an all-new innovation in 2026: the PureSteam Pro – a next-generation baby food maker designed to simplify meal prep from day one.
The PureSteam Pro combines Baby Brezza’s trusted technology with new features that make it even easier to prepare nutritious, homemade meals.
“With the PureSteam Pro, we wanted to make healthy homemade meals more accessible to every family,” says [Spokesperson], Product Director at Baby Brezza. “It’s faster, smarter, and designed with parents’ real needs in mind.”
The Baby Brezza PureSteam Pro will be available in the Nordic region from Spring 2026, exclusively through IBP’s retail partners and leading e-commerce platforms.
Parents can look forward to a product that not only saves time but also helps ensure their little ones enjoy fresh, healthy food every day.
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